Blog Header 2 1
4 minutes read

Good marketers guess, great ones Discover.

Competitive research takes time. And for marketers trying to keep pace with fast-moving channels, fragmented ad platforms, and ever-evolving trends, it’s easy to fall behind, or worse, fall into the same playbook as everyone else.

That’s why we’re launching Discover Agent today in beta. This new addition to the Creatopy platform helps you monitor, analyze, and learn from competitor ad strategies, so you can create smarter campaigns with less guesswork and more clarity.

Whether you’re a performance marketer, brand strategist, or creative director, Discover Agent delivers the insights you need to stay ahead and stand out.


What is Discover Agent?

Discover Agent (beta) helps you decode how other brands advertise, where they show up, who they’re targeting, what creative strategies they’re using, and why they work.

With a visual-first interface, it consolidates campaign intelligence from Google Ads, Meta, and Linkedin (with Pinterest and TikTok coming soon) into clear, actionable insights. You can explore a rich public ad library of competitor ads, analyze audience targeting and media spend trends, and surface what’s actually driving performance – from copy hooks and CTAs, to landing pages and ad formats.

One of its biggest advantages? You see everything in one place. No more juggling five ad libraries, screenshotting tabs, or pasting into Figma or Miro to compare campaigns. Discover Agent centralizes competitor strategy across channels, so you can find inspiration, identify gaps, and plan your next move faster than ever.

Discover Agent includes an interactive AI Chat that helps you turn these insights into campaign-ready decisions, and (coming soon) Moodboards to collaborate and plan with your team. All connected to the Creatopy platform, so you can go from competitive insight to creative output without missing a beat.

It’s your new advantage in the race for attention.

  • Explore ads by platform, format, and brand
  • Analyze creative direction and spend trends
  • Surface most used hooks, CTAs and landing pages
  • Generate instant strategic briefings with AI Chat
  • Compare your performance side-by-side
  • Organize inspiration into shareable Moodboards (coming soon)

Why it matters

Today’s marketers operate in saturated markets with limited visibility into what competitors are actually doing. Questions like:

  • “What platforms are my competitors using?”
  • “Which ad creatives are driving performance?”
  • “Where are the gaps in our current strategy?”

…are often hard to answer without hours of manual digging.

Discover Agent turns those hours into minutes by helping teams:

  • Save time on competitive research
  • Identify creative and targeting gaps
  • Get inspired by what’s performing, without copying it
  • Differentiate clearly in crowded markets
  • Make data-driven decisions with confidence

This tool not only automates what used to take hours manually, it also gives you the ability to outmaneuver your competitors with speed, clarity, and strategic intent.

What you can do with Discover Agent

Discover Agent helps you move from competitor insight to campaign execution in minutes, not hours. Here’s how:

Ad Library: Explore top-performing ads from your competitors, visually and instantly.

Browse a curated archive of ads by brand, platform (Meta, Google, LinkedIn, with TikTok, and Pinterest coming soon), and format (image, video). Spot creative trends and see what’s resonating now.

AI Insights: Analyze where and how competitors are spending across channels. 

Understand traffic splits, platform focus, and media spend patterns, so you can adjust your strategy with precision.

AI Chat: Your creative intelligence partner—trained on competitive data.

Ask brand-specific questions like:

  • “Rewrite this hook for Gen Z shoppers”
  • “Which CTA works best for a SaaS product page?”
  • “What landing page strategy fits a 35–44 demo?”

Get instant answers tailored to your audience and goals.

Campaign Comparisons: See how your strategy stacks up—side by side.

Compare your media mix, ad formats, and audience targeting directly against competitor campaigns. Spot overlaps, gaps, and whitespace.

Hooks Analyzer: Identify high-performing copy hooks by emotional trigger.

View the most effective phrases used across live campaigns, categorized by drivers like curiosity, urgency, and reward—across languages.

CTA Rankings: Discover which calls-to-action convert, and why.

See the most-used CTAs (e.g. “Install now,” “Learn more”), ranked by performance. Get AI-backed recommendations for clarity, urgency, and value.

Landing Page Insights: Reveal where competitors send their clicks.

Analyze common landing page destinations—product, collection, editorial, or homepage—to understand funnel strategy and inform your own.

(Coming soon) Moodboards: Save, organize, and collaborate on creative inspiration.

Pin your favorite ads into AI-organized moodboards that auto-group by theme, format, or emotional angle. Share with your team, spark discussion, and jam on your next campaign—all in one space.

Who is Discover Agent for?

  • Performance marketers looking to optimize based on real competitor insights
  • Brand strategists refining positioning and messaging
  • Creative directors and designers seeking high-performing ad inspiration
  • Agencies managing multiple clients across e-commerce, SaaS, or lifestyle
  • DTC and SaaS marketers needing smarter creative benchmarking tools

Whether you’re doing media planning or looking for ideas that convert, Discover Agent accelerates the work.

A smarter way to plan, create, and compete

Competitive research doesn’t have to slow you down. With Discover Agent, it becomes a launchpad—not a chore. From finding strategic whitespace to understanding creative trends, it helps you spark ideas, align your team, and move fast. And because it’s fully connected to the Creatopy platform, you can turn those insights directly into campaigns, so you don’t just learn what works, you ship ads that win.  Just gather your insights and start building directly with our Light Editor or Ad Studio.

Discover Agent is now available in beta globally for all Pro, Plus, and Enterprise customers.


Quick FAQ

How does Discover Agent work?
You select brands to monitor, and the agent collects and analyzes public ad activity. It visualizes this in dashboards and offers AI-generated insights and comparisons.

What ad platforms are supported?
Multiple platforms are covered including Meta, Google, and LinkedIn. Additional platforms such as TikTok and Pinterest will be added over time.

Can I compare my campaigns to competitors?
Yes. You can compare ad formats, platform usage, and audience targeting directly against your own campaigns.

What is the chat powered by?
Anthropic’s Claude

Is it available globally?
Yes. The tool is available worldwide.

Do I need a paid plan?
Yes, Discover Agent is available to users on Pro, Plus, and Enterprise plans.

Can’t I just use ChatGPT?
AI Chat within Discover Agent is so much more than a chat. While ChatGPT starts from scratch, Discover Agent’s AI Chat starts from real campaign data—so it knows:

  • What your competitors are running
  • Which hooks and CTAs perform
  • Where ads appear, how long they run, and who they target

That means smarter, faster, and more relevant answers.

Ask things like:

  • “What makes this CTA work for Gen Z?”
  • “Should I test carousels on LinkedIn for retail?”
  • “Rewrite this hook to match our tone but outperform the competition”

Creatopy Team
Creatopy is the AI-driven creative automation platform that enables brands and agencies alike to build, optimize and personalize creatives at scale for various markets, channels and digital platforms.

You may also like