learn from the pros

Customer vs. Company Journey Webinar

Join our guest, Jon Ivanco, to learn how to differentiate the customer journey from the company journey from an advertising perspective.

key discussion points

What will we cover?

In this webinar, Jon will teach you everything about how to develop a smooth and engaging customer journey and

you'll learn:

- The differences between customer and company journey
- How to build your website to improve customer experience
- How can ads set up the customer journey better
- About the shift in thinking in terms of privacy changes
- What will be the role of ad agencies in the future

Main topics of the webinar

learn from the pros

Meet our speaker

Jon Ivanco is the co-founder of Formtoro, where he advises ecommerce companies on creating integrated data structures to drive predictable growth.

He is a huge advocate for customer journey vs. company journey as you will see in this webinar.

Portrait of Jon Ivanco

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